Executive Programme by IIM Indore
Advanced Programme in Revenue & Growth Leadership (APRGL) with IIM Indore
Lead Growth. Own Revenue.
An 8-month programme for commercial leaders who want to own the revenue agenda: find where to grow, price and monetise value, win and expand customers, and scale performance with data and AI.
- Learn from IIM Indore faculty across strategy, marketing, pricing, sales and analytics
- Master the full revenue agenda: market design, go-to-market, sales leadership, revenue operations and AI
- Live online weekend classes plus a 3-day campus module at IIM Indore
- Build a Revenue Growth Blueprint for a real growth challenge in your organisation
- Become eligible for IIM Indore Executive Education Alumni Status
- Applications
- Open
- Duration
- 8 Months
- Format
- Live Online + Campus
Six capabilities that turn market opportunity into predictable revenue and margin
Skills You Will Build as a Growth Leader
Find where to grow
Size markets, read the competition, and choose the segments, markets and expansion routes worth pursuing.
Price for value
Set prices on cost, value and competition, and design price structures and promotions that lift revenue and margin.
Win and keep customers
Sharpen positioning and value propositions, then build demand, acquisition and retention through growth marketing and the right channels.
Lead the sales engine
Run pipeline, forecasting, key accounts and negotiation, and align sales, marketing and operations through revenue operations.
Know your growth numbers
Read unit economics, CAC and CLV, churn and funnel leakage to decide where growth investment will pay off.
Scale with data and AI
Use AI and automation across research, marketing, sales, pricing and customer experience, and adopt them responsibly.
Why Revenue & Growth Leadership, Why Now
Growth is no longer one function's job. Leaders who connect market strategy, pricing, sales and AI will define the revenue and margins of tomorrow.
1.8x
The Revenue Leadership Advantage
Fortune 100 companies with a CRO-type role show 1.8 times higher revenue growth than peers.
Source: McKinsey & Company
Only 37%
The AI Value Gap
Only 37% of organisations report any positive EBIT contribution from AI.
Source: McKinsey, State of AI 2026
#1
Where AI Revenue Shows Up
Revenue gains from AI are most often attributed to marketing and sales.
Source: McKinsey, State of AI 2026
~6%
The Pricing Lever
A 1% improvement in pricing raises profit by about 6% for a typical midsize US public company.
Source: McKinsey
Programme Highlights
Everything you need to lead growth across the organisation
Learn from IIM Indore Faculty
Faculty-led sessions built around cases, commercial exercises and applied work.
IIM Indore Executive Education Alumni Status
Successful participants become eligible for Executive Education Alumni Status of IIM Indore.
Campus Module at IIM Indore
A 3-day on-campus module with classroom sessions and peer networking.
Live Online for Working Leaders
Interactive classes once a week, generally on weekends, from your desktop or laptop.
The Full Revenue Agenda
13 modules from market strategy and pricing to sales, revenue operations, analytics and AI.
Revenue Growth Blueprint Capstone
Apply the learning to a real growth challenge in your organisation and present to a faculty and industry panel.
Simulations, Analytics & AI Practice
Pricing simulations, applied analytics, AI demonstrations and hands-on workflow activities.
Executive Certificate from IIM Indore
A certificate issued by IIM Indore on successful completion.
Designed for commercial leaders ready to own growth
Heads of Sales & Marketing
Leaders who run demand, pipeline and brand and are accountable for revenue.
Commercial & Business Development Leaders
Leaders who build partnerships, channels and new sources of business growth.
Business-Unit & P&L Heads, and Entrepreneurs
Leaders who carry growth, strategy and business performance for a unit or a company.
Eligibility
- Diploma (10+2+3), graduate or postgraduate degree from a university recognised by the Association of Indian Universities
- At least 50% marks in the diploma, graduation or post-graduation (or equivalent)
- Minimum 5 years of work experience after completing the qualifying education
Programme Modules
- The CRO / CGO mandate
- Revenue drivers and business models
- Growth mindset and organisational philosophy
On-campus module at IIM Indore. Dates to be announced by the Institute.
Medium of instruction: English. Modules and topics are indicative only, and the suggested time and sequence may be dropped, modified or adapted to fit the participant profile and programme hours.
Your 8-Month Journey
- 1
Academic orientation
Meet your cohort and get set up before classes begin.
- 2
Live weekend modules
Thirteen modules, taught live online once a week, generally on weekends.
- 3
Campus module at IIM Indore
Three days on campus with classroom sessions and peer networking.
- 4
Capstone
Present your Revenue Growth Blueprint to a faculty and industry panel.
- 5
Certificate and Executive Education Alumni Status
Earn your IIM Indore certificate and become eligible for Executive Education Alumni Status.
Meet Your Programme Faculty Coordinator
Prof. Sanjeev Tripathi
Faculty Coordinator · Professor, IIM Indore
- FPM, IIM Ahmedabad; BE (IRIMEE / EC London)
- Teaches Pricing, Strategic Marketing and Sports Marketing
- Research in consumer behaviour, behavioural pricing, branding and judgement and decision making; has authored over 30 published cases
Growth Is Built on Leadership, Not on Tactics
Commercial teams today have more data, more channels and more AI tools than ever, yet many still struggle to turn activity into predictable revenue. This programme is designed to bridge strategy with day-to-day commercial execution. It equips leaders with practical frameworks to size markets, price with confidence, run an accountable revenue engine, and put data and AI to work on the numbers that matter.
Certificate and Executive Education Alumni Status
IIM Indore Certificate
Participants who successfully complete the programme receive the Certificate in Advanced Programme in Revenue & Growth Leadership, issued by IIM Indore. Successful completion requires at least 75% attendance, continuous evaluation through quizzes, assignments, tests and examinations, and the minimum marks or grades set by the Institute.
Sample certificate is indicative. The Institute reserves the right to revise it.
Executive Education Alumni Status
Participants who successfully complete the programme are eligible to apply for Executive Education Alumni Status at IIM Indore. This is a separate, optional registration requiring a fee of INR 10,000 plus 18% GST per person (lifetime membership). Benefits include:
- Subscription to brochures and newsletters from IIM Indore
- Access to the IIM Indore Learning Centre (on-campus access only)
- An official email ID from the institute
Executive Education Alumni Status is granted upon request and subject to completion of the application process and verification by the Alumni Office. Successful completion of the programme and payment of the fee do not automatically guarantee it; the Institute reserves the right to approve or decline applications.
Application Process
STEP 1
Submit Your Application
Complete the online application form and pay the application fee.
STEP 2
Upload Supporting Documents
Share your qualifying degree certificates, proof of work experience and resume.
STEP 3
Application Assessment
The Institute reviews your academic qualifications and professional profile against the eligibility criteria.
STEP 4
Admission Offer & Fee Payment
Confirm your seat by completing the fee payment within the stipulated timeline.
Fee waiver categories (Scholarship, Discounts etc.) are discretionary, limited, and administered solely by Leadup Universe.
IIM Indore reserves the right to change the programme design, format, number of sessions, certificate format and terms of the programme without prior intimation.
Programme FAQ
8 months, combining weekly live online classes with a 3-day campus module at IIM Indore.
Get the full programme brochure
The module-by-module curriculum, campus module, faculty, fee structure and eligibility criteria in one document.
Applications open